Thursday, November 28, 2019

An American sense of identity and unity by the revoulution essays

An American sense of identity and unity by the revoulution essays Much was going on around the colonies throughout the eve of the Revolution. The extent to which the colonists had developed a sense of an American identity was strong, however, their unity was weak. An American identity was becoming stronger and stronger as the days went by leading up to the eve of the Revolution. One example that can be used to show this is the French and Indian War. After the British and the colonists victory in the war, France was no longer an enemy or a threat and the colonies showed that their militia could fight. An increased confidence emerged among the American army after they fought courageously along the British regulars. However, the British did not pay any recognition to the American militia commission above the rank of captain. This insulted the army and led to a different identity than that of a British one. Also, many of the immigrants that fled from Europe werent from England so they didnt feel at all loyal to the British crown. America had melted into a new race of men... and would one day cause great changes in the world... (Document H). The Stamp Act also contributed to this new American identity. After this tax was imposed, many colonists were outraged and felt a great deal separated from Britain. In contrast to this, unity among the colonies was weak. In 1754 an intercolonial congress meeting was held in Albany, New York knows as the Albany Congress. Ben Franklin wanted the colonies to unite tremendously, even writing one of the first cartoons in American history saying that the colonies needed to join or they would die (Document A). However, that attempt failed. Also, in the South there were many Loyalists whom did not want to unite at all. Some said they would rather be ruled by one tyrant three thousand miles away rather than three thousand tyrants not a mile away (Document D). In addition to this...

Sunday, November 24, 2019

4 Things I Wish I Knew Before Sending My Resume to a Recruiter

4 Things I Wish I Knew Before Sending My Resume to a Recruiter A resume is much more than a piece of paper that displays your abilities and qualifications. The biggest culprit behind unsuccessful resumes is failing to understand them as they are – a crucial instrument for employment. Does it often happen to you – to get rejected even though your qualifications are the perfect fit for the position? Is your resume the reason why you get rejected when applying for a job?Many have been where you stand and learned this the hard way – without a professional resume, an application does not stand a chance with a hiring manager. Therefore, you must make sure that the resume is absolutely perfect.Why Do You Need a Professional Resume?A bad resume is one of the following: hard to read, covered in errors, confusing or completely unrelated to the job in question. If your resume has one of these disadvantages, it goes in the trash right away.I did not know this in the past, which lead me to make many mistakes and miss dozens of job opport unities I could have gotten only if I had a good resume. To help you avoid the same mistakes, I decided to make a list of things I wish someone taught me before I lost my shot at the jobs I wanted:1. My Resume Looked Like Everyone Else’sHiring managers will get dozens to hundreds of resumes that look just like yours. Therefore, you do not only need a professional resume – you need a resume that stands out. Even if you have worked hard to make sure that the language and lists fit what the employer is looking for, you will never leave a good impression if the resume does not shine among others.People often look for resume samples online or copy generated forms and fill them with the information before adding them to the application. The problem lies exactly here – you are following the same path as dozens of other candidates. The common employee is not the ideal employee. There are hundreds of such applicants in every job offer.2. It Focused on Responsibility inst ead of ResultsExplaining what you did and when you did it is a bad move. I used to write down my certificates, job experience and things I accomplished, expecting the hiring manager to be amazed by only reading it.This is the biggest mistake you can make. Employers are not interested in your duties and responsibilities. They want to know what you can do to improve your company, not what you have done to improve yourself.So, put on your results cap. Turn your accomplishments into reasons to believe that you are better than anyone else who applied for the job. Employers want to hear how and when you made a difference, so think of things you did that make you the best candidate for the job.3. Your Resume Was Not Polished EnoughA resume is not a one-person job. The best thing you can do for your resume is get a second pair of eyes to take a look at it.When you write a resume about yourself and your accomplishments, you are certainly connected to them, which makes you unable to see thing s objectively.Do not leave this important task to your friends and family. They can help, but they will hardly know the best ways to impress a hiring manager. My recommendation is pinpointing the top resume services and leave the polishing to them.4. It Did Not Represent MeYou probably think – how can my resume represent someone else?Believe it or not, this is the exact reason why I failed to get the jobs – the resumes I sent were not a true representation of me. In order to be successful, a resume must line up with your attitude, energy, and tone. You cannot deliver a regal resume if you are an extrovert, or use jokes if you are a serious person.It is not just about style. You must be realistic. Paint yourself as a team player if you do not possess the qualities of a leader. If you want to change jobs often, do not say you are looking for permanent employment.Get real. This is your opportunity, to be honest.There you have it – the four mistakes I did when writi ng my resume. Is there any lesson you want to share with us?About the author:Stephanie Proper is a career strategist and blogger. She likes writing useful tips regarding a career and help job seekers pass through an application process smoothly. She can be reached out on properresumes.com,   Facebook and Twitter

Thursday, November 21, 2019

Working with children,young people and families Essay

Working with children,young people and families - Essay Example decisions and interventions that will determine how safe the children are in their environs and therefore, the children future harm risks are increased. Therefore, structured decision making process and contextual and predictive assessments procedures should be used as strategies that will enhance planning of children, families and young people welfare. To have an overview of how the structured decision making processes and predictive contextual assessment procedures should be used, we will take a look at James Hobbs and Janice Hobbs (parents) family scenarios whereby the parents have placed their two children (Alice Hobbs and Helen Hobbs) at significant harm and are in dire need of help (Davies, McGillivray and Brotherton 2010, 133- 198). Them aim of assessing children who are in potentially harmful situations is to define whether there significant risks involved and determine how the child involved can be assisted. Holland points out that an in-depth case assessment in regard to the children in need and their families is important in order to determine the significance of need of the children involved. This can be done through systematic reviews, policy perspectives and through frameworks. It is evident that Janice Hobbs family needs help. Research indicates that parents who smoke are likely to influence their children to start smoking at teenage. This is because children are likely to follow the ‘do as I do’ element rather than the ‘do as I say’ attitude. This simply implies that both Alice and Helen are likely pick-up their parents smoking habits and start smoking at a tender age; a hazard to the children health. The assessment framework for assessing the children in need and their famili es outlines that children’s perspectives, parental capacity, parents perspectives, child development, environmental factors and the wider community, resilience and protective factors and attachment between parents and their children are crucial aspects to consider

Wednesday, November 20, 2019

An investigation into the impact of training on the staff Performance Dissertation

An investigation into the impact of training on the staff Performance in Saudi Arabian Airlines - Dissertation Example Saudi Arabian Airlines recognizes the importance of training their staff and has several staff training programs like- -Crew Leadership training. -Training Technical Services staff. - Training program for Finance. -Passenger Sales and Services training. -Training of new recruits. Aim: To understand the impact of training and development on the efficiency of the employees in Saudi Arabian Airlines. Objectives: 1. To investigate the current efficiency level of the employees in Saudi Arabian Airlines. 2. To investigate the roadblocks faced by the employees in performing their jobs in Saudi Arabian Airlines. 3. To investigate the nature of training and development required by the employees of Saudi Arabian Airlines to perform efficiently in Global scale. 4. To investigate the procedure and schedule required to be implemented to train the employees. Literature Review: Training and development of staff requires proper planning by human resource management. There are three methods of traini ng that are basically followed by most organisations. The basic three types of training followed are Cognitive, behavioural methods and management development. In cognitive method the employees are mostly trained regarding the theoretical concepts applicable at work (Hall & Hughes, 1989, p.209). This type of training places more importance on theoretical knowledge required by the employees in order to function properly in their jobs. Knowledge about the company policies, laws related to the functioning of the organization (Martin, 2006, p.15). Knowledge regarding procedures followed by the organisations. Technical knowledge required for carrying out work in the... The aim of this paper is to understand the impact of training and development on the efficiency of the employees in Saudi Arabian Airlines. This research will throw sufficient light on the methods that can be implied by the Saudi Arabian Airlines to achieve better performance from their employees. This research will help the Saudi Arabian Airlines to curtail training and development according to the need of their employees. The result of this research will throw insight on the nature of training that is required by the employees to perform better in their job. The Human resource department will become better equipped in understanding the difficulties faced by the employees. Employees will also feel comfortable in informing the HR department regarding their problems. The trainers will also understand the kind of approach they should have to maximise the benefits reaped by the employees from the training and development.

Monday, November 18, 2019

Analysing the organisational approach to segmentation,targeting and Assignment

Analysing the organisational approach to segmentation,targeting and positioning - Assignment Example Procter and Gamble also acknowledged as P&G is one of the leading packaged product providers in the world. The company operates globally and offers a variety of products under different brand names. Furthermore, in the highly dynamic business environment, marketing strategy is considered to be a crucial determinant for attaining competitive advantage and for gaining profitability with the aim of surviving at the marketplace. Thus, this paper consists of critical strategic analysis of P&G related with market segmentation, target market and positioning followed in different geographical regions.Procter and Gamble, popularly known as P&G is the one of the leading consumer packaged products company. The company’s annual sales turnover is nearly US$84 billion with annual net earnings exceeding US$10billion. It has also established a brand portfolio of about US$25 billion. Additionally, the company offers a wide range of products which include household care products, grooming produ cts, personal healthcare products and beauty products among others (Procter & Gamble, 2012). The company operates its business in almost all the continents across the world. Evidently, it operates in 180 countries located in different continents. The company offers its products through grocery stores, membership club stores, discount stores and through merchandisers. Moreover, the company employs in excess of 110000 employees globally. From the critical perspective, it has been identified that markets in which P&G operate are highly competitive due to the presence of global and local competitors. Despite high competition faced by the company, it has been able to sustain its business profitability and to establish itself as one of the renowned brands across the world. It is worth mentioning that the company’s primary mission and purpose is to offer superior quality branded products and services that significantly contribute towards improving the lives of its worldwide spread c ustomers. Over the period of time, the company has prospered dramatically and is continuously able to improve its overall performance and thereby increase it revenue earnings capability. With due consideration to the above recognized facts, the paper intends to critically analyze P&G’s approach to segmentation, targeting and positioning. Furthermore, this paper entails certain valuable recommendations for the company so that it is able upheld its existing market dominance and superiority along with focusing on offering quality products to its long-list of trusted consumers. Market Segmentation Strategy It has been critically observed that as a key strategic differentiator from its close competitors, the company offers a wide range of products to its globally dispersed customer base. In general, the company’s business strategies are fundamentally focused on outsized scale operations, product innovation and development along with strong product branding in order to seek greater competitive advantages. The company’s strategy is continuously directed towards innovating new products and selling these products to its diverse assortment customers in order to attain sustainability and constant growth. Moreover, the company has made considerable investments worldwide and has significantly involved in joint ventures, acquisitions along with establishing alliances to enlarge their business operations and market reach (Graul & et. al., 2006). Additionally, the company operates under three major global business units namely P&G Household Care, P&G Family Health and P&G Beauty. Correspondingly, these global business units of the company are primarily separated into five major divisions which include Healthcare, Snacks and Coffee, Fabric Care, Baby and Family, P&G Beauty and Home Care (Graul & et.

Friday, November 15, 2019

Responsibilities Of The Network Engineer Information Technology Essay

Responsibilities Of The Network Engineer Information Technology Essay A computer network is a combination of the two or more hardware deceives and with the compatible software which allows the communication between these devices such as data and voice, video etc. Next section going to deal with the Hardware used to build the network Transmission Medium: This is used to connect the transmitter and receiver. It may be guided and unguided medium. Guided Medium: In this type capacity based on the bandwidth rate and the distance it has to cover and type of the link ex: point to point or Multipoint There are four transmissions medium: Twisted-pair Cable: These are the most commonly used media generally uses RJ-45 plug. Twisted-pair contains the 4 insulated copper wires and twisted. The twisting pair reduces the effect of the Electromagnetic waves. Twisted pairs restricted in terms of data rate and distance EX: requires amplifiers every 5-6 km for analog signals and 2-3 km for digital signals. These are again divided in to two types called shielded and UN-shielded twisted-pair. STP cables are covered by an additional shield which makes more robust and reduces the electromagnetic interference Coaxial cable: consist of two conductors one is inner conductor and other one is shield which is generally metal foil surrounded by the inner conductor with the diameters of 1 to 2.5cm . Outer shield used to reduce the interference and cross talk. These cover more distance than twisted-pair. Generally use in cable TV and to cover long distance telephone lines. It can carry both analog and digital data, supports up to 10000 voice data using FDM. Optical Fiber cable: Fiber optic technology uses the light to transmit the data. It has begun in1970s. Fiber technology uses allows higher bandwidth thats the reason used between the central offices which needs to carry high volumes of voice traffic where copper wire provides limited distance and bandwidth. Optical fiber cable carry thousands time more data than twisted pair , lightweight, low loss of signal, higher reliable and it doesnt generate the EMI so it is difficult to breach .optical fiber cable consist core and coating buffer, outerjacker, cladding . Core is the part which carrys the light and which is made of silica and Germanic and the cladding which covers core and is made of silica only cladding has reflective characteristic so which will help the light be in the core . Fiber is two types single and multi-mode .buffer help to protect the core and cladding act as shock absorbent and strength member help to protect from installation damages and outer jacket is for environment protect Single Mode Fiber Multimode Fiber Width of core Very thin(8 to 10microns) and allows straight line light passing Light travels in several paths core width is 50 to 65 microns Bandwidth Higher Lower Quality Higher Lower Application Longer distance transmission Short distance transmission Routers: A router is device which divides the network into two parts. The different port of the router comes under different networks. A router is specialized device which routes the packets from the source to destination and also used to connect the different LANS. Routers works on the Network Layer which is the 3rd layer of the OSI model since it uses the logical address (IP address) to do routing decisions, whenever a packet arrives from the data links layer to one of the port in router then router unwrap the data link layer header and attaches the new header to transmit it out. Every router contains the hardware and network operating system. The hardware consisted of Routing processor, ROM, RAM, FLASH Memory and input and output ports, NVRAM, Other interfaces. CPU work along with the routing protocols and creates forwarding tables which is used in transferring the packets to the destination. Input and output interfaces are the physical links which deals with the incoming and outgoing pack ets generally these are RJ-45 ports and other interfaces such as AUX port and console ports. Console port is used to configure the router which is necessary because router is not zero configuration device. RAM and ROM as same functionality like in normal computers, flash holds the image of the IOS. AUX port is used to connect router from remote access. HUB: An Ethernet Hub is device for connecting multiple wires (twisted pair, fiber) to connect multiple devices into a single network. Hubs works at layer1 of the OSI model. Hub works at hardware level it receives packets on one port and broadcast to all other ports. If more than couple of devices tries to transfer the data at a time a collision will occur. All the devices which are connected to the hub come under same collision domain. Hubs are two types i.e. passive, active and intelligent. UN-managed are just a hardware just broadcast the incoming signal. Where managed hubs are configured using workstation. SWITCH: A switch is small hardware device which joints multiple nodes together with in a local area network divides into logical pieces. Switch operates at data link layer (layer 2) OSI model. Switches are similar to hubs but more intelligence than the hub. Switches works on layer 2 so it can interpret the data packets and analyze and send it to appropriate port which leads to destination. Switch consumes the bandwidth and offers the better performance than the hub. Some modern switches operate at layer 3 and layer 4 as well. Each node which is connected to switch gets dedicated link. Switches can provide better security by providing different collision domain means it separate the one port traffic to another port traffic. Switches classified based on the switching it use: 1. Cut-through mode 2. Store and forward mode Hosts: Hosts are generally the end devices to which the services are being served or services are being taken. End devices are the interface between the user and the network to utilize the services ex: computers, servers, printers, cameras, VOIP phones, and any mobile hand held devices. A server is normal computer or high-end device which provides one or more service over the network where client is another end who request the service. There are several types of servers available. Application, chat server, ftp, mail, proxy servers etc. there are many server software available outside for Ex: Tomcat, Microsoft, IBM HTTP server etc web server has main three computers. Generally server hardware is high end hardware devices and fast processing capable and this system must be robust from the damages and end computers are just desktop of laptops which is used to access the internet and to do the personal work and it can access the server with the specified set of rules, VOIP telephones one of the emerging technology cheaper and faster than normal telephones(PBX).which uses the data network as the m edium and any one can make the call to anyone around the world with the cheaper price and better in quality OSI Model: OSI model is tool from the international organization for standardization which divides the data communication into small parts (Layers). Each layer has its own and unique functionality from other layers and each layer provides service to another layer which is directly connected the bottom three layers operate to send the data from end to end system. The above four layers process the at the end device mostly (software work) OSI model divides the communication into manageable chunks so every function is specific to the concern layer without OSI model its hard to mange network functions in this section going to discus about the Data Link layer and Transport Layer and Network Layer Network Layer: This provides the end to end logical connection the main functionality of this layer is route handling and data transmission preparation. This layer provides communication with the transport and data-link layer. It encapsulates the data received from the Transport layer and which is called protocol data units and management the connection between the networks. There are several protocols which operate on network layer Ex: IP, ICMP etc Internet is the principle protocol used to send the data-grams across the network. This is responsible for routing the packets across the network and provides the many functions to send the data grams to the end device Network Performance: Performance of the network depends on the various factors such as channel capacity, utilization, delay in case of real-time applications and packet loss and conjunction etc Performance metrics various are two types based on system and service. System performance based on the memory, processor utilization, load and Input/output waiting time etc Services performance depends on the Delay, Availability etcà ¢Ã¢â€š ¬Ã‚ ¦ Performance Enhancements: The router plays very important role routing the packets. Router determines the next hope address forward the traffic then a question raises that which part of the router affects the performance some people says that software and some people says hard ware but performance depend on the both because as the software works well but hardware havent got the proper resources to run that its also decreases the performance another side resources available but not utilized properly, also decreases the performance When comes to the routing is the process of the router and this process happens in the physical, data link and network layers IP: Routing protocols works at layer three and next hope will be counted at every router and routing is only is based on the destination address without the concern of the routing protocols. MPLS reduces the routing look-up and also need not run a specific protocol on every router. MPLS forwards the packets based on the label. When comes to the IP networks every router decides the next hope address but when comes to the MPLS only edge routers perform the routing look-up core routers sends the packets based on the simple label. When comes to the MPLS layer 2 devices run a layer 3 routing protocol and establish the virtual circuits dynamically so this provides a virtual full mesh topology IN MPLS only routing look up will be done at edge router means packets processed through the three layers only on edge routers after that the routing will be performed only on the basis of the simple labels attached also provides different forwarding techniques in MPLS forwarding can be done on QOS etc . MPLS with Traffic engineering gives much more performance than the IP based traffic engineering or policy based routing Hardware Resource Utilization: Resource issues such as and RAM and CPU and IOS configuration also effects the resource utilization and the bandwidth management is also effects the cables and as well bad circuits. Like PC routers have CPU and RAM extra hardware at the peak time all the router resources will be utilized to the maximum there are some tools which are available to monitor the CPU and interfaces always other than these we can improve the performance. By changing the switching that is used by the router. Generally the default buffer size of the router will be optimized concerning all applications but sometimes need to change when comes to the delay sensitive applications need small buffer size. Disable all the unnecessary applications which run in the back ground and the routing tables has grown up every day using the summarization and turning off the default routing. To resolve the bandwidth problems with the traffic management this is called quality of service, stopping the unwanted traffic also gives the better performance. Some commands available in default Ex: Show Memory Dead which shows the memory usage such as free memory, memory failure allocation command shows the Memory allocation failures Career in Networking: Career in networking is challenging because every day because its dynamic in nature every day new connections will be added so the network size increases data transfer rate will increase and task of maintaining the network increases. Now a days every one using the network starting from web browsing to data transfer. Comparing to software developers network manager has difficult task because it has to connect various number of resources every resource has privileges and connecting this resources not makes the network some other factors need to consider such as security, stability and reliability. Network manager should provide the best protocols that cant affect the performance of the network Day to Day Tasks: 1. Handle the maintenance tasks. 2. Upgrade the systems software. 3. Check the hardware and software. 4. Monitor the antivirus Expectation from the Manager: 1. Provide training on latest technologies. 2. Discuss daily tasks which were done. 3. Good guidance and knowledge Responsible for installing and managing of networks. This includes installing and maintenance of the network. Future steps to extend the network organization. Monitoring the user activities in the network providing the security to emails, accounts and passwords etc. Able to analyze the network faults from major errors to minor errors. Can able to redesign or modify the network, backups etc.. Conclusion: In this fast changing world, communication is important is important daily life. Lot of advancements has been taken place in the connectivity to have better communication and advancements in standards without exceptions. In this paper i have explained the various hardware and software which has the greatest impact on the networks and the improvements which can optimize the network performance in case of hardware and software and also explained the careers and opportunities in the networking

Wednesday, November 13, 2019

Billy Pilgrims Coping Mechanism for PTSD in Kurt Vonnegut’s Slaughterhouse-Five :: Slaughterhouse-Five

In Kurt Vonnegut’s Slaughterhouse-Five, Billy Pilgrim becomes â€Å"unstuck† in time. The question here is, why? The fact of the matter is that he does not actually begin to time-travel. Billy â€Å"becomes unstuck† as a coping mechanism to deal with his traumatic experiences during the war. Billy attempts to reorganize his life’s events and cope with a disorder known as post traumatic stress (PTSD). â€Å"Post traumatic stress disorder is a debilitating condition that follows a terrifying event† (Marilyn 8). It occurs when one has witnessed or experienced a traumatic event, such as war, child abuse, or other types of violence. Victims may claim to relive or re-experience events that were traumatic to them. They may even â€Å"feel† or â€Å"hear† things from the event. Other symptoms may include: â€Å"forgetfulness†¦amnesia, excessive fantasizing†¦trancelike states†¦imaginary companion, sleepwalking, and blackouts† (Putman 2). A lot of times, coping mechanisms fail and the following inner dissonance can lead to a multiplicity of upsetting emotional and physical symptoms (Robert Saperstein 2). Some children suffering from PTSD may show traumatic play. This refers to the reenactment of a traumatic experience. Usually, children will change the ending to make it happier. This is an extreme example of using the imagination as a way to escap e the terrible memories. Billy has all the symptoms associated with the disorder as he also used his imagination to escape his bad memories. When Billy Pilgrim goes to war in Germany, he is soon captured by the Germans and taken to a prisoner camp. While there, he is mocked and ridiculed. He is a very passive character, and so is not bothered by this taunting, but when Billy realizes that the war doesn’t just affect soldiers and people, but all animals, such as the horses they find after the bombing of Dresden, his life is scarred forever. He sees that the horses are bleeding from their mouths and that they are in agony when walking. When Billy sees that his colleagues had mistreated the horses, he realizes that that is what war does to the entire world. Billy is forever changed and even weeps (197). This may have been the trigger for PTSD in Billy’s life to begin with. One of case post traumatic stress disorder tells of a Vietnam veteran sleeping with a gun under his pillow and having nightmares so intense that he woke up strangling his wife. Another time, the same veteran saw a neighbor walking outside after dark and dodged under a bush and started crawling around with a gun (McGirk 1).

Sunday, November 10, 2019

Internet Marketing †Acquisition and Retention Essay

The methods of conducting business have really changed as the impact of globalization has causes several flexibilities and easiness in our lifestyles and daily life. Many businesses find it costly to open it in a physical location and expanding through outlets, which often does not target large audience. Therefore, many businesses are starting through internet where they can target customers from all over the world, market their products or services easily and economically, and get payments right away. Not only this, those businesses that do not operate virtually and have physical locations are finding it more effective and financially beneficial to market their products through internet, and that what is called Internet Marketing. Internet marketing also contains the elements of Direct Marketing, where the promotion of products is done online such as, websites (ResearchStarters, 2008). It does not mean that when businesses are started online they would always save costs and be successful; in fact, many businesses fail due to several factors and one significant of them is poor marketing strategies. Of course, the consumers would not have any idea that a new business has started that for instance, sells soccer jerseys, through its website. The target market should have to be made aware of that business, the products, new offers/deals, customer value, feedback, etc. Therefore, all this requires the business to use effective marketing tools and strategies where it can convey the message to the audience, impress them, convince them to purchase, and provide feedback. Businesses can use online marketing strategies such as, designing websites that grab the attention of the customers at first sight, force them to explore, make them realize that they are everything for the company, provide them with ease in shopping online, and let them give a chance to give a feedback. Moreover, businesses can also use the strategy of mass-emailing to the customers or potential customers whether they are individuals or other entities. Placing ads on popular and most-visited websites is another strategy but is quite expensive. And finally, the use of social networking websites such as, Facebook, Twitter, and MySpace, is lucrative since it is inexpensive and targets wide range of audience. Customer Acquisition and Retention There is absolutely no doubt about the fact that it takes a business much more to spend in acquiring new customers than to retain the old or present customers. The reason being that the acquisition of new customers require the business to conduct market research, target them in a new way, shape the products or services according to their needs, reposition the brand that might damage it, and shape the marketing strategies accordingly. These all result in occurring more and more costs for the company; whereas, retaining old or present customers is quite prolific since they have already tried the products, have an image for it, know the company and its reputation, and most importantly can result in promoting them through word-of-mouth. Other marketing strategies for retaining such customers include offering them membership programs, building good relationships with them, increasing the contact with them, asking them for feedback about whether they are satisfied or not, enhancing support for them, and making them realize that they are part of the database and are given importance (Hughes, 2010). Moreover, retention of customers require the company to reshape and bring innovative features and qualities in their products to make those dormant customers restart buying the products if they have stopped to. There is a rule called 80/20 rule, which means that 80% of the revenue comes from 20% of the loyal customers. Therefore, businesses should not feel bothered if they have to invest more on those customers because they are providing them with more sales. So, companies can conduct sales promotion activities or other marketing campaigns for rejuvenating them and milking them. Also, when businesses get to know that their certain customers have stopped buying the products, they should conduct surveys where they should ask the customers what were the reason due to which they stopped buying, what flaw they saw in it, what improvements they want, etc (Businessfast4ward, 2010).

Friday, November 8, 2019

Offshore oil and gas law essays

Offshore oil and gas law essays OFFSHORE OIL AND GAS LAW IN BRITISH COLUMBIA As with most natural resources disputes, the various stakeholders in the dispute over whether to drill for oil and gas in the British Columbia offshore are as diverse as they are entrenched. With over one hundred billion dollars in buried treasure at stake, it is unsurprising that the Federal Government and the Province are sparring over who has jurisdiction and ownership of the B.C. offshore. In addition, environmental groups, industry advocates, and First Nations are all seeking to steer the policy of both levels of government. Interestingly, although the development of the B.C. offshore has been marked by decades of impasse and quagmire, a number of events have recently unfolded that seem to have injected a new energy into the dispute. Specifically, the inclusion of Aboriginal Rights in section 35 of Canadas constitution has has resulted in significant uncertainty over land title in British Columbia, uncertainty which the Province is moving to resolve by settling Aboriginal land claims, often by offering a stake in development. As well, despite having secured jurisdiction over most of Canadas offshore resources, the Federal Government has softened its stance on offshore jurisdiction, and offered-in the face of regional antagonism-to share in the management of offshore development with the Provinces. Lastly, the impetus for economic development and for revenues to shore up government coffers seems to be at a high point; in short, environmental concerns have taken a back seat to the allure of a potentially lucrative industry. This paper explores the positions and interests of each of the parties involved in the dispute, and-against the background of recent events-this paper speculates on the likely path of future negotiations. The History of Offshore Drilling in British Columbia Before surveying the current positions and interests of each of the stakeholders, i...

Wednesday, November 6, 2019

Definition and Examples of Meronyms and Holonyms

Definition and Examples of Meronyms and Holonyms In semantics, a  meronym is a word that denotes a constituent part or a member of something. For example, apple is a meronym of apple tree (sometimes written as appleapple tree). This part-to-whole relationship is called meronymy. Adjective: meronymous. Meronymy is not just a single relation but a bundle of different part-to-whole relationships. The opposite of a meronym is a holonym- the name of the whole of which the meronym is a part. Appletree is a holonym of apple (apple treeapple). The whole-to-part relationship is called holonymy. Adjective: holonymous. EtymologyFrom the Greek, part name Examples and Observations [I]n one context finger is an appropriate meronym of hand, and in other cases flesh is an appropriate meronym of hand. Finger and flesh, however, are not co-meronyms of hand, since different relational criteria (functional part versus material) are applied in each case.(M. Lynne Murphy, Semantic Relations and the Lexicon: Antonymy, Synonymy and Other Paradigms. Cambridge University  Press, 2003)​ Types of Meronym Relationships At one level meronyms can be divided into two types:  necessary and optional (Lyons 1977), otherwise called canonical and facilitative (Cruse, 1986). An example of a necessary meronymy is eyeface. Having an eye is a necessary condition of a well-formed face, and even if it is removed, an eye is still a face part. Optional meronymy includes examples like cushionchair- there are chairs without cushions and cushions that exist independently of chairs. (Concise Encyclopedia of Semantics, ed. by  Keith Allan. Elsevier, 2009)Meronymy is a term used to describe a part-whole relationship between lexical items. Thus cover and page are meronyms of book. . . .Meronyms vary . . . in how necessary the part is to the whole. Some are necessary for normal examples, for example, nose as a meronym of face; others are usual but not obligatory, like collar as a meronym of shirt; still, others are optional like cellar for house.(John I. Saeed, Semantics, 2nd ed. Wiley-Blackwell, 2003)In many ways, meronymy is significantly more complicated than hyponymy. The Wordnet databases specify three types of meronym relationships:(Jon Orwant, Games, Diversions, and Perl Culture. OReilly Associates, 2003) Part meronym: a tire is part of a carMember meronym: a car is a member of a traffic jamSubstance (stuff) meronym: a wheel is made from rubber​ Synecdoche and Meronym/Holonymy The two commonly  acknowledged variants of synecdoche, part for the whole (and vice versa) and genus for species (and vice versa), find their correspondence in the linguistic concepts of meronymy/holonymy and hyponymy/hypernymy. A meronym denotes a word or other element that together with other elements constitutes a whole. Thus, bark, leaf, and branch are meronyms of the holonym tree. A hyponym, on the other hand, denotes a word that belongs to a subset whose elements are collectively summarized by a hypernym. Thus, tree, flower, bush are hyponyms of the hypernym plant.  A first observation to be made here  is that these two concepts describe relationships on different levels: meronymy/holonymy describes a relationship between  elements of material objects.  It is the referential object leaf  which in extralingual reality  forms a part of the whole tree. Hyponymy/hypernymy, by contrast,  refers to a relationship between concepts. Flowers and trees are jointly classif ied as plants. but in extralingual reality, there is no plant that consists of flowers and trees.  In other words, the first relationship is extralingual, the second relationship is conceptual. (Sebastian Matzner,  Rethinking Metonymy: Literary Theory and Poetic Practice From Pindar to Jakobson. Oxford University Press,  2016)

Monday, November 4, 2019

U.S. Health care System vs. Canada Essay Example | Topics and Well Written Essays - 750 words

U.S. Health care System vs. Canada - Essay Example In both countries, the process of health care development was neither linear nor smooth (Boychuk, 2005; Cunningham, 2003). The two neighboring countries, Canada and the United States have created health care systems that are very distinct. Kovner, Knickman and Jonas (2008) write that the system of health care delivery in the U.S. works along two different lines: one which helps to keep people healthy and another one comprising activities directed at dealing with health issues, once they occur. In its current state, the system of care delivery in American health care is characterized by (1) the growing role of institutions and medical professionals, (2) dramatic advances in medical technologies and electronic communications, (3) the existing tensions between big business and caring for patients, and (4) dysfunctional payment and financing. The latter, according to Kovner et al (2008) means that the U.S. system of health care is extremely expensive to maintain, and that insurance makes the system of payments to hospitals physicians extremely complex. The financing mix of U.S. health care looks as follows: 28% in direct taxes, 7.4% in indirect taxes, 35.5% in general taxes, 13.3% in social insurance, with private insurance and direct payments making up the rest (Wagstaff & Doorslaer, 1998). Unlike the United States, Canada gives its clinicians unprecedented autonomy in where they want to work and what set of medical services they are willing to deliver (Deber, 2003). A single-payer system, Canadian health care has been particularly successful in reducing its administrative costs (Woolhandler, Campbell & Himmelstein, 2003). Where the United States health care operates as a combination of public and private insurance options (Jensen et al,...health care. Recent advances in the Canadian system of health care can teach the United States a good lesson of economy and efficiency at a national scale. The current state of literature provides abundant information about health care progress in the United States. According to Cunningham (2003), the history of U.S. health care dates back to the end of the 19th century, when acute infections, the lack of medical technologies and social organization urged the creation of a national system of health care. The U.S. health care emerged in response to broad health challenges in 19th century America. By contrast, the evolution of the health care system in Canada was a logical process initiated by the earliest policy developments and propositions in Saskatchewan (Boychuk, 2005). In both countries, the process of health care development was neither linear nor smooth (Boychuk, 2005; Cunningham, 2003). The two neighboring countries, Canada and the United States have created health care systems that are very distinct. The American and Canadian systems of health care are equally different and alike. Advanced and sophisticated, both systems rely on the principles of efficiency and quality care. However, in distinction from the U.S., Canada pursues a rigid distinction between private and public health care.

Friday, November 1, 2019

Set350 Research Paper Example | Topics and Well Written Essays - 750 words

Set350 - Research Paper Example The combustion of the fuel produces a force that steers the machine, but this was not attained overnight. It was attained after continuous research and experimentations by various scientists. This paper explores the evolution of the diesel engine from 1893 to 1900. Rudolph started the development of the diesel engine in 1992 after filing and acquiring a patent in Germany believing that an engine that automatically ignites would have lower risk of fire, long service life, and move long distances using low amounts of fuel (1, par 1). Through various experimentations, Rudolph’s efforts bore fruits in 1893 when he, for the first time, produced a model that operated at 26% efficiency an efficiency which was twice that of steam engines that were in use (4, par 1). Rudolph continued improving his model and in February 1897, he ran a practical diesel engine which he exhibited at a Fair in Paris in the same year (1, par 2; 2, par 2). Apparently, this model, which operated at a whopping efficiency of 75%, portrayed Rudolph’s idea and vision as it was primarily powered by the original biodiesel, peanut oil (1, par 1). However, he hoped to improve the usability and competitiveness of the engine by developing mechanisms that would allow the u se of biomass fuel as this will also make it affordable to farmers, industries as well as the common folk (1, par 2; 4, par 3). In 1899, Rudolph licensed Krupp and Sulzer who immediately became major manufacturers of the engine (2, par 3). Apparently, previous engines had huge fuel injection propels that made them heavy and unfavorable for shipping (4, par 2). Thus, the new small and light diesel engine benefited submarines with various submarines being built in 1910, 1912, and 1913. Due to his political ideas that confronted those of the German government, Rudolph is thought to have been